ABOUT BETSSON

One of Betsson’s basic values is passion. This is also a good explanation of how we have got where we are today, and also how we intend to continue on our journey into the future. Betsson's subsidiaries’ vision is to be part of every gaming event on the Internet, and to achieve this we have to break new ground. Betsson's subsidiaries will, consequently, continue to create new, fun and different gaming concepts and will do this in even more markets and for even more players.

BETSSON AB

	Betsson AB’s business concept is to invest in and manage fast-growing companies that operate in the online gaming industry.
	Betsson’s objective is to generate long-term growth and responsible profitability in order to provide shareholders with the best returns possible in the long term.
	Betsson AB and its subsidiaries will grow organically or via acquisition inside and outside the EU.

BETSSON SUBSIDIARIES

	Betsson shall have a stake in every online bet.
	We deliver fun, fair and innovative online gaming solutions. We are passionate about our end users and partners and we strive for perfection in everything we do. We shall be top 3 in all our selected markets through our excellent people and dynamic business models.
	Betsson is currently working under a two-fold strategy where we aim at growing fast both through direct and indirect business. In our direct business we currently focus on our core markets and products in order to consolidate our resources towards creating higher growth in those areas. In our indirect business (via Betsson Business Solutions), we are targeting new or less developed markets with a partner strategy, trying to break in to these markets together with strong local partners. In our operations, we are building on our strong capabilities within technical packaging, know how of gaming operations, innovation and quality.